Elliott Management Corp. said Wednesday that it holds an interest of more than 2.5% in Pernod Ricard SA (RI.FR) and is recommending changes to generate value for stakeholders. The U.S. activist fund said there is significant potential for improving the French company, and recommends launching a “more ambitious operational-improvement plan” that will help Pernod catch up to peers in profitability, along with making changes to its corporate governance.

Elliott says it takes position in Pernod Ricard
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