Category: Main Street Entrepreneur

Let’s examine how popular brands, such as Disney and Tesla, employed these archetypes to boost loyalty and bottom-line results, and how you can apply these archetypes to your brand too.

If you are a recent or new business owner, you are likely facing some challenges that discourage you occasionally.

These short and wildly effective customer service improvement steps will set you well on your way toward becoming “the Ritz-Carlton of Industry X” or “the Zappos of Industry Y.”

With these tips, your online business can offer a more enjoyable experience, set itself from the competition and encourage repeat purchases.