Category: Marketing Forward
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How to Make Your Higher Education Institution More Appealing to Prospective Students
College enrollment has been declining since 2010. Here are a few strategies to attract more prospective students to your institution.
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The 4 Marketing Strategies Your Shopify Store Needs to Drive Traffic
A successful Shopify store is built on a solid marketing strategy. Read on if you want to discover the secrets of Shopify marketing.
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These 3 Philosophies of the Ancient Stoics Will Change Your Life
The Stoics had it right when it comes to focusing time and energy, and here’s how you can incorporate their philosophies into your business and your life.
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4 Ways Leaders Can Break Through Uncertainty and Unleash Meaningful Innovation
Like every year, 2023 will bring us a new set of unforeseen challenges. Despite a changing environment, embracing the right framework means leaders can set up their teams to make more gains and drive innovation.
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2023 Is the Era of Generative AI Like ChatGPT. So What's in it for Entrepreneurs?
OpenAI’s ChatGPT is still in its early stages and has the potential to eventually become more powerful than Google. Here are three potential ways that entrepreneurs can take advantage of AI.
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8 Simple Email Marketing Tips to Improve Your Open and Click Through Rates
From growing your email list to boosting engagement, these simple tricks will take your email marketing up a notch.
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Why Medical Practices Must Embrace Digital Marketing to Bring in More Patients
From self-diagnosing to looking up reviews, more patients use the internet to make health care decisions today. Successful medical practices must embrace digital marketing to bring in more patients — here’s how.
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The Logistical Nightmares of Trade Marketing — and 5 Tips to Escape Them
There are a number of logistical challenges faced by trade marketing teams due to the need to coordinate with multiple internal and external departments. Here are five tactical takeaways to help organizations combat these challenges.
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5 Tactical Tips to Grow Your Brand and Create a Successful Marketing Structure
Using the analogy of a bullwhip, let’s discuss how a business’s functional groups should interact to create a successful marketing structure.
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5 Ways ChatGPT Will Impact Digital Marketing
ChatGPT is creating ripples across the digital landscape right now. Here are five ways it can benefit your ads, campaigns and marketing strategies.